Financial Literacy Introduced to Pupils through a Series of Cartoons

Financial literacy focusing on specific financial lessons that range from the importance of saving money to developing positive spending habits and making smart investment has been reached primary schools in Cambodia via animated cartoon series.

Named Cashville Kidz programme and supported by Maybank, Financial Literacy was introduced to eight schools since February this year, and 30,000 students are expected to benefit from the programme.

The first phase of the programme was concluded with a Cashville Kidz Grand Finale held on Monday at Maybank's headquarters in Phnom Penh, in which the best students from the eight participating schools battled it out to claim the title of the Cashville Kidz Champion.

H.E. Ms. Chea Serey, Director General of the National Bank of Cambodia, who presided over the event, said this is an important programme to enhance financial education and promote financial inclusion in the country. It is part of the joining efforts of the government's policy to include financial literacy into school curriculum, from primary to high school level.

Education is the long-term investment and strengthening financial education is our long-term objective, which requires supports from relevant stakeholders, she said.

Mr. Datuk Farid, Group President and CEO of Maybank, said one of the Maybank's goals is to help develop the younger generations' mindset and habits that would help them face financial challenges in the future.

Cashville Kidz is an excited animated cartoon series designed to teach school students on the importance of money, in order to prepare them to meet future financial challenges. The programme will be expanded under phase II to national schools across the country so as to reach more children.

Source: Agency Kampuchea Press